{"id":15506,"date":"2025-04-29T10:16:44","date_gmt":"2025-04-29T10:16:44","guid":{"rendered":"https:\/\/peoplelake.asia\/?post_type=awsm_job_openings&#038;p=15506"},"modified":"2025-04-29T10:16:46","modified_gmt":"2025-04-29T10:16:46","slug":"senior-marketing-executive-crm-content-creation","status":"publish","type":"awsm_job_openings","link":"https:\/\/peoplelake.asia\/zh\/jobs\/senior-marketing-executive-crm-content-creation\/","title":{"rendered":"Senior Marketing Executive (CRM\/ Content Creation)"},"content":{"rendered":"<h3 class=\"wp-block-heading\">About the company:<\/h3>\n\n\n\n<p>Our client is a dynamic and innovative company leading the transformation of the region\u2019s transportation landscape. They are committed to revolutionizing the industry through cutting-edge solutions and forward-thinking strategies.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Responsibilities: <\/h3>\n\n\n\n<p><strong>CRM &amp; Customer Engagement<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Develop and implement CRM strategies to improve customer retention and lifetime value<\/li>\n\n\n\n<li>Manage email marketing campaigns, loyalty programs, and personalized communications<\/li>\n\n\n\n<li>Analyze customer data and behavior to enhance segmentation and engagement<\/li>\n<\/ul>\n\n\n\n<p><strong>Social Media &amp; Content Creation<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Plan, create, and manage engaging content for social media platforms (TikTok, Instagram, Facebook, etc.)<\/li>\n\n\n\n<li>Develop compelling stories and campaigns to boost product visibility and drive sales<\/li>\n\n\n\n<li>Stay updated on trends and adjust content strategies to improve reach, engagement, and conversion<\/li>\n<\/ul>\n\n\n\n<p><strong>Performance Tracking &amp; Optimization<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Support other marketing-related tasks as needed<\/li>\n\n\n\n<li>Monitor and analyze CRM and social media performance, providing insights and actionable recommendations<\/li>\n\n\n\n<li>Conduct A\/B testing for content and email campaigns to enhance engagement and conversion rates<\/li>\n\n\n\n<li>Collaborate with the marketing team to align CRM and content strategies with overall business objectives<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Requirements: <\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>At least <strong>3 years of hands-on experience<\/strong> in <strong>building a social media presence<\/strong> by creating engaging content and adapting to trends to drive brand awareness and engagement <\/li>\n\n\n\n<li>Over <strong>3 years of experience in developing customer retention strategies and loyalty programs<\/strong> using CRM platforms such as WhatsApp Business, HubSpot, Mailchimp, Salesforce, or similar <\/li>\n\n\n\n<li><strong>Proficient in photo and video shooting and editing<\/strong> for content creation using tools like CapCut, Canva, Adobe Photoshop, or similar software <\/li>\n\n\n\n<li><strong>Strong writing skills <\/strong>with the ability to craft compelling content for emails, social media, and marketing campaigns that align with the brand\u2019s tone and voice<\/li>\n\n\n\n<li><strong>Experienced in tracking and analyzing CRM and social media performance<\/strong> using tools like Google Analytics, Meta Business Suite, and CRM dashboards to optimize marketing strategies<\/li>\n\n\n\n<li>Self-motivated, with strong communication and problem-solving skills to manage multiple campaigns and partnerships effectively <\/li>\n\n\n\n<li>Bachelor\u2019s Degree in Marketing, Communications, Business, or a related field<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>For more information, you may reach out to Grace Tan via email (grace.tan@peoplelake.asia) or WhatsApp (+6018-780 1215).<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>About the company: Our client is a dynamic and innovative company leading the transformation of the region\u2019s transportation landscape. They are committed to revolutionizing the industry through cutting-edge solutions and forward-thinking strategies. Responsibilities: CRM &amp; Customer Engagement Social Media &amp; Content Creation Performance Tracking &amp; Optimization Requirements: For more information, you may reach out to [&hellip;]<\/p>","protected":false},"author":23,"featured_media":14114,"template":"","meta":{"_joinchat":[]},"class_list":["post-15506","awsm_job_openings","type-awsm_job_openings","status-publish","has-post-thumbnail","hentry","job-category-content-creation","job-category-marketing","job-type-full-time","job-location-kuala-lumpur","job-industry-transportation"],"_links":{"self":[{"href":"https:\/\/peoplelake.asia\/zh\/wp-json\/wp\/v2\/awsm_job_openings\/15506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/peoplelake.asia\/zh\/wp-json\/wp\/v2\/awsm_job_openings"}],"about":[{"href":"https:\/\/peoplelake.asia\/zh\/wp-json\/wp\/v2\/types\/awsm_job_openings"}],"author":[{"embeddable":true,"href":"https:\/\/peoplelake.asia\/zh\/wp-json\/wp\/v2\/users\/23"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/peoplelake.asia\/zh\/wp-json\/wp\/v2\/media\/14114"}],"wp:attachment":[{"href":"https:\/\/peoplelake.asia\/zh\/wp-json\/wp\/v2\/media?parent=15506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}